Fifty One East, Qatar’s favorite department store and Bose, the international audio brand announced the availability of the latest pair of its flagship headphones in Qatar. The new wireless Noise Cancelling Headphones 700, featuring the biggest leap forward in headphones since the iconic QuietComfort.

Comes in Black and Silver, the Noise Cancelling Headphones 700 is available at Bose store - Lagoona Mall, Fnac- Lagoona Mall and Doha Festival City, Modern Home – Al Maha Center, iSpace – Lagoona Mall and Al Maha Center, Virgin Megastore – Landmark, Villaggio, Doha Festival City, Mall of Qatar and other major retailers across Doha.

Bose 700s introduces a revolutionary new voice interface that redefines mobile communication the way Bose noise cancellation redefined mobile audio. They’re built off the legendary performance of QCs to transform the most demanding environments into private sanctuaries for listening. And they debut new, pioneering technologies to magically transform the same public spaces into private rooms for talking with friends, family, and virtual personal assistants. With their exclusive innovation, the 700s isolate a user’s voice from 360 degrees of unwanted sound. And that lets Bose 700 owners do what’s never been done. Surrounded by competing conversations, rush-hour traffic, and loud subway platforms, they can share their quiet, and not the noise around them — for crystal clear calls to home and work, and unprecedented accuracy from VPAs. Siri for iOS is easily accessible, the Google Assistant and Amazon Alexa are both built-in — and now, Alexa is just a wake word away.

The Revolutionary Bose Voice System

The Bose Noise Cancelling Headphones 700 have been engineered from the ground up as an integrated system, with a new acoustic and electronics package, new digital signal processing, and a new eight microphone system for the most complete, effortless headphone experience ever. Six microphones dramatically cancel noise, so it doesn’t reach your ears. Two of those microphones combine with two others to dramatically improve voice pickup. A beamform-array isolates your speech, suppressing everything else that’s audible. A rejection-array adds a second line of defense, tracking then blocking the most disruptive remaining sound — from a coffee grinder to other dialogue nearby.

It all happens in real-time — adapting as you move, turn your head, and your environment changes. It works with any VPA, any phone paired to the 700s, or any phone or phone/headphone combination on the far-end. And it works from anywhere, whether you’re talking to people or machines. On audio and video calls, they’ll hear what you’re saying — not the TV behind you, or the person next to you. For voicemails, your voice is recorded, not theirs. And whether you’re asking for directions or a playlist, dictating a text or email, or need your home alarm turned on or your heat turned off, Siri, the Google Assistant, and Alexa will help you — because now, they can hear you.

First-Ever Full-Transparency Experience, Conversation Mode — and Brilliant Audio Performance

The Bose 700s use the next-generation Bose noise cancellation for improved noise reduction, and sophisticated electronic circuitry that eliminates the “hiss” regularly heard in other headphones. Combined, they enable the 700’s new adjustable noise cancellation feature, including a full-transparency experience that gives the term “off” an entirely new meaning. While the highest setting delivers the most powerful silence, the lowest lets your surroundings pass-through the earcups fully — so with the flick of a switch, you hear yourself, others, and everything else like you aren’t wearing a headset at all. Conversation Mode lets you gain the same awareness while enjoying content — so you can pause entertainment and noise cancellation simultaneously, chat face-to-face or listen for announcements, and resume where you left off when you’re done.

The Bose Noise Cancelling Headphones 700 fold flat with one twist of the earcups, and store neatly in a thin tapered hardcase that slides more easily into bags, backpacks, and seat-pockets.

For more information, visit Bose.ae.

One of Qatar's longest established companies, Bin Yousef, which operates across seven key sectors, has rebranded to reinforce its local market presence with a strong, unified, yet multi-faceted group. The rebrand looks forward to a new, growth era for the group in the B2B service sector, including cargo, technology, tourism and facilities management.

The new brand identity has emerged to strengthen the local, regional and international positioning of the 40-year-old Bin Yousef and develop a robust group culture of quality and innovation. All the group's sub-brands, which include Bin Yousef Fashion, Bin Yousef Cargo, Bin Yousef Investments, Bin Yousef Tourism, Bin Yousef Catering, Bin Yousef Real Estate and Bin Yousef Facilities Management, are now consolidated under a single, edgy, innovative and refined visual identity. “The group is constantly seeking out new business avenues,” explained Bin Yousef's Managing Director, Mohammed Akbar Al-Baker. "The new identity represents this progressive approach and Bin Yousef's evolution into a modern entity determined to thrive in the current challenging economic climate and to continue to be a force to be reckoned with in the Middle East.”

The rebrand builds on Bin Yousef's three decades of operations which have seen it grow as a key retail player in Qatar, housing some of the world's top luxury fashion brands including Bvlgari, Moncler, KENZO and Escada, to a leading B2B service provider across various industries. The group's flagship business, Bin Yousef Cargo, has evolved into a leading regional freight forwarder providing state-of-the-art warehousing, logistics, packing and removals and courier services. Most recently, Bin Yousef expanded with the launch of Bin Yousef Investments which vigilantly assesses global investment opportunities with a focus on commodities, asset acquisition and joint venture partnerships and Bin Yousef Facilities Management, which provides premium maintenance and reliable technical services to properties across Qatar. Bin Yousef itself has a strong track record in Qatar's property arena with Bin Yousef Real Estate holding an expansive residential portfolio.

Also new to the group is Bin Yousef Catering which addresses the market demand for wholesale supply of custom-made baked pastries and confectionery, crafted to the individual requirements of various clientele, including privately-owned cafés and coffee shops, hotels, restaurants, event and government companies. Bin Yousef Catering has also moved into the healthy foods segment that includes fresh bakes and home-made protein bars.

PwC Qatar issued its first Qatar Banking Sector Report, which looks at key trends affecting the sector and the performance of the eight listed Qatari banks. The PwC report, based on figures released by the eight listed banks, found that the sector performed strongly, with healthy aggregated profitability while asset composition remained mostly unchanged.

According to PwC, over the past three years, Qatar’s banking industry has grown at a remarkable pace. The total loans and advances of the 8 listed commercial banks, which includes financing assets, grew by 19.8% (CAGR of 6.20%) in H1 2019 compared to H1 2016. Customer deposits, which includes equity of (unrestricted) investment account holders and customers’ current accounts of the Islamic Sharia compliant banks, grew by 22.5% (CAGR of 7.40%) between H1 2016 and H1 2019. The aggregated profits of the listed commercial banks also increased by 17.5% (CAGR of 5.5%) in H1 2019 compared to H1 2016 driven by the increase of the aggregated net income. 

Burak Zatiturk, PwC Qatar Financial Services Leader said: “Disruptive technologies are reshaping financial services the world-over. Collaboration between traditional banks and fintechs must be a priority for the industry and will require stakeholders to develop solid infrastructure, regulations, procedures and human capital. The Qatar financial industry is undergoing rapid transformation, with all the stakeholders in the industry working together in synergy to ensure long-term economic prosperity.” He added:“The Qatar Financial Industry has produced positive results over the quarter, as demonstrated by the interim (consolidated) reports published in H1 2019 by the 8 listed commercial banks.”

More recently, the total assets of those 8 listed commercial banks, on the Qatar Stock Exchange, witnessed an increase by approximately QAR 44.6 billion (3%) over the first half of 2019. In particular, total assets reached QAR 1.53 trillion as at 30 June 2019, compared to QAR 1.49 trillion as at 31 December 2018. The aggregated loans and advances of the 8 listed banks stood at QR 1.05TN as at 30 June 2019, increasing by 2.8% over the first half of 2019. Similarly, customer deposits, equity of (unrestricted) investment account holders and customers’ current accounts, which represents the “Customer Deposits” balances as at 30 June 2019 witnessed an increase over the first half of 2019. The increase in customer deposits over the first half of 2019 amounted to QR 44.2BN, or 4.45%.

The total profit of the 8 commercial banks listed on the Qatar Stock Exchange increased by 4.6% in H1 2019, compared to H1 2018, reaching an approximate figure of QR 12.56BN for the period-ended 30 June 2019. Furthermore, the earnings per share for H1 2019, witnessed an increase (compared to H1 2018) for most of the listed banks, as disclosed each of the respective financial statements.

Qatar Free Zones Authority (QFZA) is participating in The Big 5 - Construct Qatar event in Doha, Qatar’s biggest annual gathering of representatives from across the construction sector. The event takes place between 23-25 September at the Doha Exhibition & Convention Center.

In addition to participating with a booth at the event, QFZA hosted a workshop on opportunities for construction stakeholders in the fast-growing Qatar Free Zones at Ras Bufontas and Umm Alhoul. The workshop focused on the various competitive advantages of the zones and investment activity to date. QFZA will host meetings with a wide range of key players in the space, and encourages investors and company representatives attending the exhibition to meet the QFZA team to learn more about the investment opportunities and incentives offered to investors at Qatar Free Zones.

Qatar Business Incubation Center (QBIC), a division of Qatar Development Bank (QDB), has kicked-off the 13th wave of its redesigned LeanStartup Program (LSP) this week.

QBIC’s LSP is one of the most successful programs of its kind within the MENA region. The 13th wave of the program was redesigned to best fit the needs of entrepreneurs that are in the early stages of product or service development. The program attracts hundreds of applicants in each wave and has produced over 450 graduates to date. From over 400 impressive applications for the 13th wave, more than 70 startups were chosen for the program, represented by the most promising entrepreneurs in Qatar.

Commenting on the occasion, Hamad Al-Qahtani, General Manager of QBIC, said: “I would like to welcome the new wave of LSP, and I hope they take full advantage of their 10-week journey of hard work and persistence. We have redesigned our flagship program to better suit the needs of local startups, and to provide them with an opportunity to connect with potential investors to help them raise crucial funding. We always look forward to working with aspiring entrepreneurs and empowering them to turn their business ideas into reality, & possibly becoming the next Qatari success story.”

He added: “QBIC aims, with the support of QDB, to support the private sector and contribute to building a prosperous future for a diversified, knowledge-based economy. We cannot achieve this without the most important element: the commitment of local entrepreneurs, their innovative minds and ideas and, most importantly, their creativity.”

Entrepreneurs are required to pass through several vetting stages before securing a seat in the program. Selected startups are the ones that display the greatest potential for innovation and are the most suitable for the competitive Qatari marketspace. During the 10-week program, entrepreneurs must develop their business ideas and build prototypes (MVPs) in preparation for selection Day. The best startups will pitch their ideas to an esteemed selection committee. Shortlisted startups will also get the opportunity to pitch their businesses to potential investors during QBIC’s Investor Series.

The incubated startups will receive funding and exclusive access to various investment opportunities. Furthermore, they will receive office space, continuous coaching and the opportunity to accelerate the growth of their business. The program focuses on empowering entrepreneurs and providing them with the tools, hands-on experience and know-how to successfully bring their business ideas to life, which is at the core of QBIC’s mission of developing the next wave of pioneering entrepreneurs and startups in Qatar.

Xtreme Land, a leading family entertainment destination at Mall of Qatar, announced exciting weekday offer of ‘Buy for QR 200 and Get 200 Bonus’ credits for free.

Developed and operated by Fun World International, a part of major business conglomerate Al-Othaim Holdings, Xtreme Land is spread over an area of 48,000sq.ft. on Level 1, the Mall of Qatar, off Dukhan Highway, Doha. Major attractions at Xtreme Land include LED Bumper Cars, Drop and Twist tower, Giant slide and climbing walls, among many others for children of all ages. The facility features activities like soft play area and trampoline and an exquisite party area. The overall set-up offers low-stress and high-energy fun activities for children and families.

The fun package for families on weekdays is offered for QR 200, which in return provides 200 bonus credits for free. The package includes access to all rides and soft play area activities or trampoline, and other adventurous play space. Commenting on the promotion, a senior manager at Al Othaim Leisure & Tourism, said, “We are glad to announce this package for our visitors aimed at providing them more value. At Xtreme Land, the kids will enjoy endless motion fun at the trampoline park whilst the soft play area will provide the rotating inflatable fun and activities for toddlers and kids.”

“We strive on our commitment to bring high-quality family activities, all year round for residents and tourists in Qatar. Xtreme Land promotes kids’ entertainment at a different level. The vibrant indoor entertainment zone has a plethora of activities for children of all ages and adults as well,” the executive added. “Our dedicated and specially trained and experienced staff ensure that safety guidelines and regular maintenance of equipment help customers to achieve an enhanced experience upon every visit. Xtreme Land houses an array of dynamic, visually stimulating and attractive rides and activities for children, teenagers and adults,”   

Xtreme Land showcases attractions including high-adrenaline rides such as the Free Styler, Adventure course, Dance Party 360, and a giant three-storey high slide. The facility also offers family and kids rides, including a Carousel, Family swing, Bumper cars, the North Pole water boat ride, Taga J (a rotating inflatable) and Convoy ride. More physically demanding activities such as a high-wire adventure course, a trampoline park and four climbing walls, including Face to Face, a timed climbing challenge between two climbers also feature at Xtreme Land. There are also arcade games and machines, kiddie rides, and redemption games and novelty crane machines.

Al Othaim Leisure is a source of creative innovation when it comes to fun destinations to inspire families. The organization has a number of brands like Fabyland and Xtreme Zone and is looking to expand with more locations within Qatar.

Three years into the successful launch of its international e-commerce parcel forwarding service, Qatar Postal Services Company (Qatar Post) is adding another market to its CONNECTED network for online shoppers in Qatar. Following the UK and the US, Singapore marks the latest virtual address for CONNECTED’s global expansion.

With this addition of one of the world’s fastest-growing economies and e-commerce markets to its network, Qatar Post will offer its customers and Qatar’s e-shoppers access to the largest and most established Singaporean online stores and retailers. Through CONNECTED, customers can place their orders through their favourite e-commerce platforms in Singapore, and have their parcels delivered to their doorstep through a variety of options availed by Qatar Post. They will also benefit from services offering the virtual consolidation for their shipments, as well as free storage for up to 21 days.

Commenting on this addition, Mr. Hamad Mohammed Al Fahida, Chief Operating Officer at Qatar Post, said: “When we launched our CONNECTED platform in 2016, it was with a promise to bring our customers closest to what mattered to them, at the exact address and time they wanted. Our e-commerce network has since scaled to include some of the world’s biggest and fastest-growing digital markets, as well as the largest and most renowned online retailers in these markets. Singapore marks a significant addition to CONNECTED, and we are confident in that this market will see a great deal of traction and uptake with Qatar’s online shoppers. It is also, certainly, one of many addresses we plan to launch in the near future.”

Qatar Post is eyeing a larger network for CONNECTED, with the addition of several booming e-commerce markets around the world.

Alwadi Hotel Doha MGallery Hotel Collection MlSPA has lifted the country’s wellbeing offering by uniquely blending contemporary therapies with aromatic Arabic herbs and fragrances for an experience inspired by the heritage of Msheireb – the ‘Heart of Doha.’

Traditional Arabic oils are combined with modern healing therapies at the luxurious spa which is committed to influencing self-care. “We provide the inspiration necessary to nourish our clients’ minds, bodies and souls so they can become the most authentic versions of themselves,” said Hani Akkari, Director of Operations. The Arabic wellbeing influence is reflected through the offering of four single spa treatment rooms named Oud, Argan, Yasmine, Lily inspired by the region with an additional Misk & Amber couple treatment room, elegantly designed with relaxation and comfort in mind. “The result is a genuine, luxury experience of locally inspired aromatic herbs and fragrances in an oasis of calm and serenity,” added Hani Akkari.

M|SPA is open daily with access from 6am until 10pm. It features separate facilities for women and men including sauna, aromatic steam room, locker areas and a relaxation room. Alwadi Hotel MGallery Collection – MlSPA partnered with some of the world’s most exclusive and luxury product partners known for been invested in developing unique rituals that combine efficiency and personalized approach to treatments creating a sense of well-being that nurtures both mind and body. It has collaborated with Sothys and Cinq Mondes from France for unique rituals that combine sensoriality, efficiency and a personalised approach. Carol Joy London, whichcombines innovative technology with ageless luxury.

MAYA premium cosmetic nail polish from London is the best for health being animal free, vegan, physician approved, breathable and 100% Halal & Wudu (ablution) friendly. All ranges demand quality and result-driven treatments, personalised to suit the needs of all valued guests. Environmental sustainability is considered whenever and wherever possible, which reflects M|SPA’s social responsibility approach. MlSPA also includes MlFIT Technogym facility which can be accessed daily from 6am until 10pm. Personalized to all guests’ fitness levels, ability, or age, with dedicated wellness professionals to assist with achieving personal health and fitness goals, supporting guests every step of the way.

M|FIT memberships are available for guests wishing to discover all wellbeing initiatives bringing together a combination of spa, wellness, beauty and lifestyle. Leading wellbeing solutions that fit all needs. M|SPA recreation offers a temperature-controlled outdoorpooland complemented by a separate children’s pool, so the young ones can have fun while the adults relax in the sun. The pools are open daily from 6am until 9pm. Alwadi Hotel Doha MGallery Hotel Collectionis providing a 360 approach to health and well-being to a standard of excellence which Qatari clients and our international guests now demand. We determined to deliver a service which sets Doha wellness offering apart for its carefully curated and distinctive product,” added Hani Akkari.

Oryx Rotana, the five-star luxury business hotel in Doha, is bringing alive the essence of Germany this season with the inauguration of Oktoberfest 2019, at its dining outlets.

The annual fiesta offering revellers the opportunity to experience authentic German delicacies got underway in the presence of Deputy Head of Mission of German Embassy, His Excellency Mr. Daniel Schemske and his spouse. The event was also graced by the Austrian Ambassador, His Excellency Dr. Willy Kempel, Ms. Caroline Adenberger, Commercial Counsellor at the Austrian Embassy along with Mr. Ghassan Dalal, General Manager of Oryx Rotana.

Mondrian Doha is celebrating its second-yearanniversary with a month-long range of promotional offers on all food and beverage (F&B), spa services and room reservations. The five-star hotel has also incorporated a gleaming Black & Gold design across the hotel in light of its celebrations and is set to host an array of activations to engage and welcome all the hotel’s visitors and guests.

As part of the hotel’s celebrations, each of the Mondrian’s outlets will feature a thematic Black & Gold celebration. The first restaurant of its kind in the Middle East,Morimoto Doha will offer an exclusive Black & Gold three-course menu & welcoming drink valid throughout the month of October. The award-winning CUT by Wolfgang Puck will witness a Gatsby inspired celebration through its offered brunch, held every Friday on the month of October. Hudson Tavern and Smoke & Mirrors nightlife and dining outlets will each celebrate by introducing special offers and exclusive additions to their menus to celebrate the anniversary. The hotel’s unique ESPA spa is also celebrating by extending some of their treatment’sduration for visiting guests during the month of October. All guests booking their stay on the month of October will enjoy special offers and amenities on all the hotel’s rooms.

Sam Nazarian, Founder and CEO of sbe: “I am very proud to celebrate the two-year anniversary of the opening of Mondrian Doha. I want to thank the property ownership group for the level of confidence they have shown in sbe. The team at Mondrian Doha has done an incredible job managing the hotel along with the property’s culinary and nightlife venues. Mondrian Doha has made its mark as a sought-after destination for both locals and international travelers in Qatar, establishing the property as the “must” lifestyle destination in the region, and I look forward to its continued success.”

Commenting on the occasion, Chadi Farhat, Chief Operating Officer Middle East & Europe at sbe Group said: “In 2017, when the Mondrian Doha brand was launched as the first of its kind to enter the MENA region, sbe recognized this valuable opportunity in the Qatari market. Two years later, we are applauding the Mondrian Doha team’s efforts and success in building the Mondrian brand and strengthening the company’s name regionally. We are happy to witness the rapid success and development of the hotel. We wish Mondrian Doha a happy second anniversary and we are positive they will continue on their commitment to deliver excellence."

Celebrating the hotels second anniversary,Wael Maatouk, General Manager at Mondrian Doha, stated: “We are delighted with Mondrian’s widely received recognition and its achievements over the past two years. We look forward to another successful year ahead. This would not have been possible without the guidance, continuous efforts of the sbe management, and the Mondrian Doha team’s passion. Their dedication has helped provide our guests and loyal patrons,an outstanding experience and five-star services. We would like to thank everyone for their supportand invite you to join us for this special occasion.”

Mikel Ibrahim, Executive Assistant Managerat Mondrian Doha, added:” It brings us joy to witness Mondrian Doha’s growth and development. As a young hotel of two years, we have achieved remarkable achievements in this competitive market. Today, we are considered amongst the top go-to destinations in Qatar. Mondrian Doha is a unique lifestyle brand that brings together a multifaceted experience to its guests. With the guidance of the sbe group, we hope to grow further and meet the rising demand of our customers and partners. Finally, I would like to congratulate the team on their hard work and efforts and invite you to join our celebrations to explore what the hotel has to offer in this wonderful occasion.”

Home to one of the globe’s finest hospitality experiences, the Marcel Wanders designed hotel has never ceased to provide exquisite and luxurious experiences for its guests. Mondrian Doha has established its position as a leading hub for hosting celebrities around the region with the likes of entrepreneur, DJ and socialite Paris Hilton who was marked as one of the biggest celebrities to ever to visit Qatar. In 2019, Mondrian Doha also welcomed super singing sensation and actress, Jennifer Lopez, as part of Doha Festival City’s grand opening celebrations, creating unique and unforgettable experience for its guests.Amongst a long trail of cinema, fashion and art legends, Shah Rukh Khan was also a special appearance that stayed at the Mondrian Doha during his visit to Doha. Canadian actress, model, entrepreneur and author, Shay Mitchell also welcomed atMondrian Doha during her trip to Qatar, visiting the hotel’s award-winning Japanese restaurant, Morimoto.

The award-wining hotel has built a reputation as one of Qatar’s leading hotels and a go-to destinations for cultural diversity. Being an official hospitality partner of Fashion Weekend International 2018, the hotel has also hosted Bollywood actress and icon, Aishwarya Rai Bachchan in a successful attempt at transforming the hotel to an arena for the elite fashion conscious. In 2018, Mondrian Doha has hosted the Bollywood Fashion Show as part of Qatar National Tourism Council’s (QNTC) initiative, Shop Qatar, where a dazzling show of vibrant culture and arts was crowned with a guest appearance by one of Bollywood’s biggest stars, Kareena Kapoor.

Since its debut two years ago, Mondrian Doha has been recognized for its structural and unique artistic beauty. The hotel won the ‘Best Luxury Design Hotel for the Middle East and North Africa Region’award in 2018.It has also been recognized for its Spa, ESPA by the ‘Luxury Hotel Spa Country’where it was awarded for its outstanding serviceexcellence and an unmatched offering.

Mondrian Doha alsobaggedfive awards for its exceptional culinary experience at the Time Out Doha Awards Ceremony this year. The hotel’s urban escape, Hudson Tavern was recognised as ‘Best Pub Food’ while New York’s iconic, Magnolia Bakery received ‘Best Afternoon Tea’award. The first branch of Morimoto to open in the Middle East was titleda ‘Highly Commended Japanese’ award. Mondrian’s very own Walima was recognised for its spellbinding terrace, and Qatari hospitality was deemed as ‘Highly Commended Out Door Dining’ category. Mondrian Doha’s Walima was also awarded for its breath-taking terrace and its signature brunch,which was titled ‘Highly Commended Brunch’.With exquisite designs and iconic artistry that is evident in its architecture and ambiance, Mondrian Doha has gained popularity amongst all who step foot in it.

Mondrian Doha will continue providing its guests and visitors with an unmatched five-star experience by investing its time and efforts in hosting world-class initiatives in culture, art, fashion and entertainment. The hotel will also continue to deliver award-winning culinary experiences to match the needs of all customers. Mondrian Doha will also continue to reflect the sbe vision to become the leading pioneer in lifestyle hospitality through experiential journeys. The Mondrian brand is rapidlygrowing globally and is set to welcome the opening of new hotels in Mexico, France, Dubai and Hong Kong amongst a few international destinations.

For more inquiries regarding the second-year anniversary events,special offers and packages, please contact Mondrian Doha at 404 55555 or visit the Instagram page @mondrian_dohato stay up-to-date with all the latest hotel’s activities.

Organized by Ithraa, Oman’s inward investment and export development agency - in partnership with the Sultanate’s Public Authority for Small & Medium Sized Enterprises, Riyada and Oman’s embassy in Qatar, the four-day show has been designed to introduce Omani SMEs working in the craft, fashion and food sector to the lucrative Qatari market as well as boost the Sultanate’s exports of jewelry, food, cosmetics and fragrances.

According to Mrs. Maymuna Al Adawi, Ithraa’s Director of Export Facilitation: “Oman’s growing craft, fashion and food industry is dominated by SMEs. And given the underlying skill and talent in our creative industries and their growing international reputation, we are confident the Mall of Qatar show will prove popular with our Qatari hosts. We ran the same show last year in Doha and that proved to be highly successful, with participating firms winning a sizeable amount of business.” 

Held under the patronage of HE Mohammed Al Kawari, Vice President, Qatar Chamber of Commerce the response to participate in the four-day show from Oman’s creative industries sector has been highly favourable. “Market research suggests there are clear opportunities for Omani craft, fashion and food businesses to break into Qatar’s sophisticated and lucrative market” remarked HE Najeeb bin Yahya Al Balushi, Oman’s ambassador to Qatar. Adding: “GCC consumers understand the importance of provenance and are searching for authentic products, whether that is with food or in the personal care product space.”

Concluding, Mr Khaled Sam Hosn, CEO of Mall of Qatar said: “We’re delighted to be hosting the Omani SME show, it’ll give our savvy Qatari shoppers the opportunity to discover the wonders of Omani craftsmanship, fashion and food. I’m sure the participating Omani businesses will make quite an impression.”

Celebrating over a decade of continued success and significant expansion in Qatar, Al Meera Consumer Goods Company Q.P.S.C. launched a nationwide campaign on the occasion of its 14^th anniversary, rewarding its customers for their loyalty and trust.

The 14-week promotional campaign fittingly reflects the number of years celebrated and will run from September 29, 2019 until January 4, 2020. Spanning across Al Meera branches – with the exception of Maar and WHSmith branches – it will offer Al Meera Rewards members the chance to win big prizes in a series of raffle draws. The Meera Rewards program aims to give back to loyal customers through redeemable points, and joining is complimentary - by downloading the mobile App-. For every 200 QR they spend at Al Meera, customers will be entitled to one raffle draw coupon.

Prizes will be distributed on a weekly basis, and will consist of 15 iPads 6 32GB Wi-Fi, one 20g gold bar, one 50g gold bar and one 100g gold bar. The draws will take place across Al Meera branches in the following order: Hyatt Plaza, Mansoura, Hazm Al Markhiya, Wakra South, Jeryan Nejaima, Leabaib 1, Azghawa New, Al Thumama, Abu Nakhla, Muraikh, Al Wajba, Airport Rd, Legtaifiya and Gulf Mall.

Commenting on this, Al Meera stated: “As Qatar’s “Favourite Neighbourgood Retailer”, we have fulfilled our promise by building a legacy that is only strengthening its footprint with our stakeholders, team and loyal customers. Our unparalleled dedication to every customer, in every branch, speaks for itself driving future growth. We have been committed to providing Qatar with high quality and locally sourced produce, honesty and an enhanced shopping experience and as a result, we are considered the community’s leading retail provider and destination of choice and will continue to strive to exceed expectations.

Over the past decade, Al Meera has cemented its place among the largest leading national companies in Qatar. On the occasion of our 14^th anniversary, we celebrate our remarkable growth in the market, and those who made it happen: our customers.” To enter the draws, customers will need to be registered with Meera Rewards App, and be shopping at Al Meera stores. Draw winners will receive a confirmation via SMS or via call from Al Meera, and will need to visit Al Meera branch in which the draw was held to collect their prizes by submitting a valid ID. This promotional campaign, and the prizes distributed under it, are valid and applicable only in Qatar.

In 2019, in light of continuous demand for growth and sustainability of businesses and their needs across Qatar’s various sectors and industries, Qatar Finance and Business Academy’s (QFBA) relationship management team ventured into new markets, providing much needed development towards it’s clientele. Through these new ventures QFBA was able to achieve 25% growth in new clients.

QFBA’s clientele growth includes leading institutions and organizations across various sectors in Qatar such as, financial services, health care, charity, telecommunications and higher education. Equally remarkable is the increase in demand of training programs by returning clients in the public sector whereby QFBA has registered an average increase of 76% in its training and professional development programs for some of the returning clients in government and semi-government entities. This growth emphasizes the commitment of QFBA and organizations within the state of Qatar to maintain international standards of human capital performance.

Commenting on the relationship management team’s progress and achievements, D. Mohammed Abdullah Al Emadi, Head of Sales and Marketing at QFBA, said: “It is not overnight that our achievements came to be. Our success is the result of our ambitious vision and disciplined work in the development and servicing of programmes around the needs of institutions and companies in the market. To this end, our programmes have come to offer these organisations human capital development solutions for their businesses and contingency planning efforts through the capacity building of their talent, enabling them to keep pace with the changes in the global financial landscape. It is building on this track record that we earned our credibility among financial organisations in Qatar and multiplied our efforts to grow our client base within various sectors of the economy.” 

Under this vision and mission, the academy has focused its endeavours on strengthening and growing long-term relationships with its current clients, following their training needs, designing programmes around their professional ambitions, and raising awareness about beneficial courses for corporations and individuals. The academy has also exerted continuous efforts to open communication lines with prospect clients, showcasing its effectiveness across all levels, and encouraging them to build up their human capital resources to meet organizational goals.

QFBA has played an important role in supporting Qatari institutions with practical solutions to help them adopt and apply the latest knowledge and methods in the working space, and consequently increase productivity. The academy has serviced a number of Qatari institutions in the training  and the adoption of worldwide benchmarks  in sales, customer service and organisational behaviour. QFBA has also lent its resources to train and upskill employees and management across few organisations to elevate their competencies and capabilities toward transformative change.

Since it was established in 2009 under the auspices of the Qatar Financial Centre (QFC), the Qatar Finance and Business Academy (QFBA) has made strides in elevating financial services sector talent pool standards, supporting organisations in achieving their business objectives in line with the Qatar National Vision 2030.

Mrs. Ghada Philip El Rassi, Executive Member of the Board of Directors of MEEZA and CEO of MEEZA Expansion, said that the 5^th edition of Qatar Technology Conference and Exhibition (QITCOM 2019) will witness the announcement of new global partnerships of MEEZA Expansion, the international arm of MEEZA, aimed at enhancing its international presence.

"MEEZA, the pearl sponsor of QITCOM 2019, is implementing through MEEZA Expansion a well-thought-out and structured growth strategy targeting regional and global markets. That is based on comprehensive studies and analyses that show the best way to achieve success and optimize investment of the current MEEZA assets in high-potential international markets” said Ghada Philip El Rassi. And to the text of the dialogue:

- What is the size and nature of the company's participation in the 5th edition of the conference and exhibition QITCOM 2019?

This year MEEZA’s level of participation in QITCOM is Pearl sponsorship. MEEZA have participated at each and every QITCOM event since 2012. QITCOM is the highlight of our year in terms of showcasing our products, services, and strategic partnerships. QITCOM is the ideal platform to reach out to the Qatari business community, as well as meeting common objectives, especially in terms of helping the country to transition towards a knowledge-based economy.

- Is there any new technologies, services, projects or partnerships that the company is expected to unveil at the exhibition?

Our approach to this year’s event is in alignment with the event’s theme “Safe & Smart Cities”. We will be showcasing our experience in being the Master Systems Integrator (MSI) for the Msheireb Downtown Doha smart city combined with our wide range of Security Services operated from the MEEZA Security Operations Centre located at QSTP. New global partnerships will be announced at this year’s QITCOM, aiming to strengthen our international presence and diversify our services. MEEZA Expansion plays a major role in attracting international companies to establish headquarters and offices in Qatar to benefit from their experiences in the field. In addition, we will continue to cooperate with new partners to achieve more collaboration and develop MEEZA’s capabilities.

- What is the extent of benefits achieved by the company as a result of its participation in previous versions of the exhibition and conference?

Previous events have proven highly beneficial to our organisation in terms of our brand awareness and lead generation. Being a strategic partner of previous QITCOM events also created partnership opportunities with international companies visiting Qatar.

- We would like to shed light on the nature of the work of MEEZA and the stages of development that have gone through since the establishment?

MEEZA is an established end-to-end managed IT service and solution provider which was initially established in 2008 to accelerate the Information and Communication Technology (ICT) adoption in the country as a means of building a knowledge-based society in line with the Qatar National Visions 2030.

Our Tier III and ISO 27001 certified Data Centre services set the standards in the MENA region, guaranteeing 99.982% availability. We have a centralised Command & Control Centre (C3) that monitors and optimises MEEZA services for clients and we’ve launched the first Commercial Security Operations Centre (SOC) in Qatar, helping clients mitigate digital and cyber security threats. Over the past decade, MEEZA successfully established itself as the leading IT services provider in Qatar gaining valuable experience and know-how that can prove critical when competing in regional and international markets.

- What are the strategic details and services that MEEZA Expansion relies on to achieve its goals?

Building upon the foundations and successes within the Qatari market, in 2017 MEEZA Expansion was established as the international arm of MEEZA tasked with growing and diversifying the company’s business based on global and regional market studies. Our goal is to bring MEEZA’s unique brand and value offering to the world by expanding into potential global target markets. Our strategy of entering new markets is determined by conducting comprehensive research and analysis that shows the best method to achieve success and optimize MEEZA’s asset investments in international markets that are abundant with high potential.

Additionally, we rely on a range of macroeconomic indicators, technology trends, and market research and analysis to address market gaps. We also rely on strategic partnerships with technology giants, thus providing packages of unique services in the infrastructure as-a-service model as well as managed services and solutions.

- Speaking of services, what are the details of new services that have been recently launched or are still in the development and research process?

Since its establishment, the company has adopted an expansion strategy that is based on providing a range of managed services such as data storage and backup through three internationally certified data centres located in Qatar. This is a huge regional and international investment; therefore, we seek to promote our services abroad, especially since our cloud platform does not adhere to geographical constraints, which allows us to reach customers worldwide. In 2018, MEEZA Expansion launched MEEZA Business Cloud platform which is an agile, flexible and scalable set of services made available to users on demand via the internet from MEEZA’s servers as opposed to being provided from the client’s own on-premise servers.

Engaged in a strategic alliance with Microsoft and CloudBlue, MEEZA Business Cloud enables clients to subscribe and provision a wide range of products and services including Microsoft Office 365, Azure Public cloud services and Managed Services hosted within our Tier III Certified LEED Platinum Data Centre. MEEZA Business Cloud significantly reduces the cost of managing and maintaining IT systems and gives them the ability to collaborate, exchange knowledge, communicate and innovate from anywhere, and from any device they choose. In 2019, MEEZA Expansion launched Recovery as a Service (RECaaS) solution in partnership with Huawei Technologies to offer world-class recovery services through our centralised Business Cloud platform.

RECaaS solution provides a comprehensive and cost-effective portfolio of recovery services that deliver simplicity through orchestration, automation and rapid provisioning. Among other services, we offer the option to replicate the client’s complete IT infrastructure, applications and data to the cloud, enabling full system recovery within seconds and allowing for a truly comprehensive disaster recovery strategy. The range of services provided under the RECaaS solution are scalable, secure, and cost effective delivering ever increasing value to our clients. With our OPEX based monthly subscription models, clients get a vendor agnostic recovery solution with continuous data protection and real-time data replication features. We offer multiple recovery point and time objectives along with self-service and managed recovery services options to cater to all business needs.

- How do these services and solutions affect the company’s customer-base expansion plan?

There is no doubt that these services play an important role in the plan to grow the customer base of the company to develop new services based on the requests and needs of individual customers.

Since the establishment of MEEZA in 2008, the company has developed its customer base to include more than 20 large enterprises in various sectors. Just as the company has been successful in attracting new customers through its Business Cloud platform, RECaaS services have also successfully attracted 3 new customers since its announcement. Therefore, by participating in QITCOM 2019, we aim to promote and market these services and many other services that are being developed and provided in the Middle East by MEEZA.

MEEZA invests on research and development studies that targets the markets’ needs and customer requirements to provide products that ensure the company’s growth.

- What is the nature of the company’s role in supporting the country’s digital transformation plans?

Since its establishment, MEEZA has been a key pillar of Qatar’s plan to transform into a knowledge-based economy, which is already being implemented as the company works to help the business community transform digitally by spending on research development and the provisioning of a comprehensive plan for Master Systems Integrator group that the company manages for smart cities, which are large projects.

Technology is dramatically reshaping all sectors, from data storage to software installation and security systems. Cloud services are considered the best solution to many problems facing the process of digital transformation. According to Gartner, a market research firm, an estimated $1.3 trillion spent on IT, directly or indirectly, will be affected by the shift to cloud services by 2022. Therefore, we are helping our customers to transform digitally through our cloud solutions, which are cost effective and hassle-free.

- What about the most prominent projects that the company has implemented or are still implementing within the country and its developments?

We started working on Msheireb Downtown Doha (MDD) from the beginning, where we provided MDD with all information technology and integrator systems for all design, operation and maintenance processes. The contract was signed in 2012 and we are now in 2019 and we are one of the founders of this project, we are even considered by some as the backbone of the project.

Currently, we are in the operational phase by regulating how to deal with technology in all facilities, buildings, roads, and parking lots in order to facilitate the use of available e-government services and to monitor these services, which reduces the operating costs. MEEZA pledges to remain supportive of Msheireb Downtown Doha, as it represents one of the most advanced smart city projects in Qatar and the world. The Master System Integrator program will be directly or indirectly in cooperation with other projects such as the Compressed Air Energy Management System, Electronic Facilities, Corporate Information and Communication Technology, The ICT Phase, as a specific digital service provider to MDD's customers and employees until December 2020.

MEEZA is ready to cooperate with Lusail City project by sharing our experiences in the Msheireb Downtown Doha project, considering this as the closest model to the concept of smart cities within the country. It is also expected that MEEZA will play a key role in helping other countries to turn their smart city plans into a living reality, where the target markets in the region and the world are being studied in preparation to replicate the experiences of successes in building smart cities around the world.

- What are the most prominent services provided by the company to support the expansionary approach of the state in terms of smart city building?

Smart cities use the Internet of Things, data and technology to simplify services that make cities more connected, manageable, efficient and cost-effective. Smart cities also promote innovation, make people more connected, improve governance and use resources such as water and electricity in an efficient way. MEEZA has played a key role in the development of technological infrastructure in the design, operation and maintenance processes of Msheireb Downtown Doha, one of the world's leading smart cities.

There is close cooperation with the Ministry of Transport and Communication regarding cybersecurity, especially in light of the development of the legislative structure of this sector. We are working to help each of our clients meet the requirements of the Ministry or affiliates with regards to cybersecurity.

Souq Waqif Boutique Hotels proudly received accolades from the prestigious USA based travel magazine ‘Condé Nast Traveler’s 2019 Readers’ Choice Award and ranked #11 in the “Top 15 hotels in the Middle East” by scoring 94.47 and rising two positions ahead since last year’s ranking. Nestled in the heart of the historic Souq Waqif, Souq Waqif Boutique Hotels is a collection of nine unique buildings representing the best of Qatari hospitality and culture.

These awards are solely selected by the esteemed readers of ‘Condé Nast Traveler’, in one of the most awaited yearly travel awards by voting. More than 600,000 Condé Nast Traveler readers across the globe submitted a record-breaking number of responses rating their travel experiences to provide a full snapshot of where and how we travel today. The Condé Nast Traveler Readers’ Choice Awards are the longest-running and most prestigious recognition of excellence in the travel industry and are commonly known as “the best of the best of travel.” This year the votes from readers of both the US and UK editions of the magazine were combined for the first time.

Souq Waqif Boutique Hotels is an exclusive collection of nine boutique hotels. Individually recognized as Al Mirqab, Arumaila, Musheireb, Al Jasra and Al Bidda, Bismillah, Najd, Najada and Al Jomrok Boutique Hotel, all are unique, and each hotel is designed to set an atmosphere with their distinctive décor, service and dining outlets. Following the concept of boutique hotels with bespoke services, introduced by Souq Waqif Boutique Hotels to the Middle East, none of the hotels feature more than 37 rooms. Speckled across the historic, thriving Souq Waqif, the nine boutique hotels have inherited their traditional names from nearby residential neighbourhoods.

From leisure to fine dining, the Souq Waqif Boutique Hotels offers a rich variety of opportunities to experience Qatari hospitality. Ultimately, Souq Waqif Boutique Hotels aim to offer a culturally rich series of accommodation, offering guests a unique blend of authentic local experiences and modern facilities.

Interest in data privacy in the Middle East and globally continues to grow at a rapid rate. PwC Qatar in collaboration with the Qatar Financial Centre held a seminar on “Beyond GDPR: Data Privacy in Qatar” examining key principles of data protection 9 October 2019 at the W Hotel.

The introduction of GDPR has already seen many organisations in the region rethink their approach to data privacy. With the QFC Data Protection Regulations and the State data privacy law, more entities in Qatar need to understand their implications, and how to approach handling personal data. Meeting data privacy compliance requirements is a complex undertaking, that many organisations struggle to achieve. The session provided practical solutions and insights into best practice. The seminar highlighted a number of key topics on the latest data protection developments both in Qatar and the region as well as understanding the challenges and how to tackle them. Discussions included practical steps to comply from conducting an assessment of your processing operations and implementing measures to protect personal data, to identifying a lawful purpose to process personal data and establishing a register of processing operations.

Luigia Ingianni, Commissioner of the QFC Employment Standards Office said: “The participation of so many QFC firms to the event ‘Beyond GDPR: Data Protection in Qatar’ organised by PwC and the QFC Data Protection Directorate demonstrates that we are fully committed to ensure the protection of personal data and supporting QFC firms to become compliant with local and international regulations.” Speaking at the seminar Philip Mennie, PwC’s Digital Trust Partner, said: “Data Privacy Compliance is a multi-disciplinary topic - you need a range of skills to build an effective privacy programme including technology, legal, risk management and compliance, IT security.”

In an interactive panel session titled, “Fundamentals of a robust privacy programme - panel and interactive session”, Phil Mennie, Digital Trust Partner at PwC Middle East, Richard Chudzynski, PwC Legal and Daniel Patterson, Data Protection Officer with QFC Data Protection Directorate and Ibrahim Krishan DPO at QNB Group discussed how firms have responded to meeting data protection regulatory requirements with real-time feedback from participants on key data protection questions around processing registers, privacy notices and other operational best practices required for compliance with privacy laws.

Issa Habash, Other Assurance Services Leader said: “Organizations need to recognise data as an asset and promote a privacy conscious culture across their employees to implement an effective privacy program. Privacy has to be a process fix, enabled through technology.”

Singing duets, Hip-Hop performances, folk dances and piano recitals are just a small snippet of the excellent entertainment mix to be showcased as part of Qatar’s Best Talents. Launched in 2018, the thriving program at Mall of Qatar showcases the eclectic talents of young performers from around Qatar. The third season will kick off on Friday 18^th October until Friday 29^th November and will host over 500 young talents during 7 shows at the iconic Oasis stage.

In collaboration with some of the nation’s top academies, such as IAID, the country’s leading performing arts academy, Mall of Qatar has proved again its commitment to providing the best family entertainment while connecting with local schools and communities. “We are committed to providing an exciting lineup of family entertainment while supporting the country’s most talented performers. We welcome everyone to join the fun and support the talents with us!” said Khaled Sam Hosn, CEO of Mall of Qatar. Every Friday from Friday 18^th October until Friday 29^th November at 4pm, Qatar’s Best Talents showcases up to 10 performances in dancing, singing, and other performing arts selected by Mall of Qatar.

Baladna Food Industries Co. W.L.L, Qatar’s largest producer of fresh dairy and beverages, is sponsoring the World Beach Games Qatar 2019, organized by the Association of National Olympic Committees (ANOC). It is an inaugural international beach multi-sport event taking place from 12th till 16th October 2019. 

During the event, Baladna will have a dedicated area called the Baladna Fan Zone in Katara Cultural Village, where they will be distributing refreshments to fans and athletes. The products will include fresh dairy drinks and 100% natural juices with no added sugar. Additionally, they will be catering to the VIP section with an array of food products. Commenting on the sponsorship, Moutaz Al Khayyat, Chairman of Baladna Food Industries Co. W.L.L, said, “Baladna takes pride in sponsoring ANOC World Beach Games in Qatar. The event aligns with our core value of supporting Qatar in its mission towards Qatar National Vision 2030, in promoting sports and health. In addition, the products distributed will be encourage fans to pursue a healthy lifestyle.” 

Commenting on the Baladna Fan Zone, Saba Al Fadala Public Relations and Communications Director at Baladna Food Industries Co. W.L.L, said “Baladna’s fan zone is has been built to meet a healthy lifestyle in an innovative and creative manner. We have a designated barista to make delicious beverages like milkshakes, iced coffees, and mojitos by using Baladna’s products. Our barista will be available daily during the event from 5-7PM.”

The event is expected to attract more than 1,200 athletes from all over the world. The participants will compete in 14 disciplines across 13 sports activities. Featured activities include aquathlon, basketball, climbing bouldering, beach handball, karate kata individual, kitefoil racing, skateboarding, beach soccer, open water 5km swimming, beach tennis, beach volleyball, waterski, wakeboard and beach wrestling.

KidZania Doha, amulti award-winninglearning and entertainment brand, and Rayyan Natural Water Company, Qatar’s largest national supplier of natural mineral water, finally announced the launch of the project – a kid-sized Water Lab inside the city of KidZania Doha.

A press conference lead by Qatar Entertainment Company (Tasali) Board Member, H.E. Sheikh Abdulaziz Bin Ahmed Al Thani, and Al Rabban Holding Managing Partner, Mr. Khalifa Al Rabban, took place at the KidZania Doha facility, which was then followed by the signing of the Partnership Agreement and Ribbon Cutting in front of the Water Lab establishmentmarking its official inauguration. The collaboration between the two topnotch companies aims to educate the children of Qatar about the importance and value of water through letting them in on the process of water sourcing and manufacturing, while promoting and boosting science literacy.

In the ‘Water Lab’, children will take on the role of a water biologist and will learn about the journey of the mineral water, from sourcing it through conducting a series of tests to making the finish product.Besides this, children will also experience delivering Rayyan bottled waters to other establishments. At the end of each activity, they will take home the bottled water they made and receiveKidZos (KidZania’s currency) as their fruit of work. This partnership betweenhighly-reputable companies is part of KidZania’sdesireand vision to provide a realistic and unique learning environmentfor children that is both fun and educational through role-playing, in which the expertise and skills of international and local brands are used as an asset in providing an all-out experience.

H.E. Sheikh Abdulaziz Bin Ahmed Al Thani, Qatar Entertainment Company (Tasali)Board Membersaid that, “KidZania is the world’s leading edutainment brand. In KidZania, kids learn through role playing and the unique business model allows for kids to interact with brands and business in the country.”

“Partnering with Rayyan Water provides kids in Doha the opportunity to interact with Rayyan Water and understand the process, science, values and business of bringing a valuable resource like water to market. I am delighted that we have provided the kids in Doha this unique opportunity which I believe helps them to increase their knowledge in different fields, interact and understand the process behind the making of a successful brand like Rayyan Water,” he continued.

Mr. Khalifa Al Rabban, Managing Partner of Al Rabban Holding Co, added: “We believe our partnership with KidZania provides a unique platform to not only educate children on our water bottling process, but also the opportunity to support the Qatar National Vision by encouraging an active interest in learning.” KidZania Doha is operated by Qatar EntertainmentTasali W.L.L., a National Qatari joint venture of Sharaka Holdings and Aspire Zone Foundation. It has been honored with recognition awards from the Ministry of Education and Higher Education, National Tourism Council, Best Buddies and Shafallah, and is also classified as one of Qatar’s most accessible venues by Accessible Qatar.

KidZania Doha is located in the heart of Aspire Park in Doha, Qatar, with a footprint size of over 5,500 square meters. It provides a unique educational and entertainment experience, offering 42 establishments where children aged betweentwo and fourteen years will be able to role play up to 60 ‘adult jobs’ while learning a variety of values including self-reliance, teamwork, honesty, integrity and society awareness. KidZania Doha officially opened its doors to the children of Qatar in May 2019 and became the 27th KidZania Metropolis around the world. The brand, who now caters to over 80 million visitors worldwide, also marks their20th anniversary this year.

Al Asmakh Real Estate, a leading Qatari luxury lifestyle hospitality company, has inaugurated the super glamorous Paramount Residences Doha The Pearl which are redefining opulence on Qatar’s iconic island with their Hollywood-inspired design and living experiences.

“This is a first-of-its-kind project for The Pearl-Qatar, which is admired as the ‘Riviera Arabia.’ Paramount Residences Doha The Pearl is a sublime address for those looking for super-star, California-style living,” explained Mr. Ibrahim Al Asmakh, President of Regency Group Holding. “With the dynamic and sensory signature elements of Paramount Hotels & Resorts throughout, these residences, inspired by the golden age of Hollywood glamour, deliver distinctive, experiential hospitality that takes Qatar’s luxury portfolio to star-struck heights. There could be no better place than The Pearl-Qatar for us to develop the ultimate escapist residence created by the definers of Golden Age Hollywood: Paramount Pictures.”

Just Real Estate (JRE), Qatar’s leading property service provider, in collaboration with Al Asmakh Real Estate, will overlook the marketing and selling of the Paramount Residences’ one, two and three-bedroom luxury units, including four elite duplexes,which both believe that the freehold units will become aspirational investments for local and overseas buyers. “Paramount Residences is an iconic statement for both The Pearl and Qatar and a prime investment for thosewho truly appreciate the epitome of interior design and the most exclusive of lifestyles,” said Eng. Nasser Al-Ansari, JRE Chairman.

The Residences superior design criteria is in evidence throughout, from the bold, yet subtle lobby to luxurious units artistically curated right down to the ultimate details of back painted glass décor, opulently retro faucets, and handcrafted, exquisitely finished wardrobe interiors.

The sleek, minimal finish in the kitchens is seamless and stylish when it’s the backdrop to an intimate soiree – yet effortlessly functional and practical. With a residents’ private movie-screening room, pool with cabanas, state-of-the-art wellness & fitness center and kids’ Studio Club, Paramount Residences have created an exclusive lifestyle once synonymous only with the rich and famous. Residents can take in extraordinary views of The Pearl’s beautiful beachfront, experience eclectic food and beverage offerings and enjoy destination entertainment components.

 “Paramount Residences, is a jewel set immaculately in the crown of The Pearl-Qatar, offering investors a connection to the perfect creative partnership – Qatar’s most dazzling and sought-after location, starring alongside the relentless attention to detail and fabulously-designed interiors that characterize the Paramount brand. Drawing on Paramount Pictures’ history, ‘Paramount Residences Doha The Pearl’ effortlessly embody the authentic Californian lifestyle and inspirational world of Hollywood glamour. This spectacular development redefines the meaning of residential luxury in Qatar. It is a major release, shaped by a team of uniquely creative minds”, added Mr Mohammed Alemadi, Executive Vice President- Projects Management, Regency Group Holding.

Paramount Residences Doha The Pearl is in the Porto Arabia modern Mediterranean district of The Pearl-Qatar. Porto Arabia is a complete upscale living, leisure, and recreational destination.